You don't think social media is important today? Think twice.

I've tried very hard to reach the people of Minnesota in real-time ways," Bachmann said. "So we've increased my presence on my official Web site to 82,000 followers on Facebook. On my campaign Web site, we had 143,000 followers on Facebook. On Twitter, I have 27,000 followers. On my campaign Web site, I have 9,300 followers. Twitter ranked me the third-most influential member of Congress on Twitter.

Michelle Bachmann counts up her Internet friends and followers. Why? Because for politics it's a RBD, a Really Big Deal. And ought to be for Christians as well, seeking to effect change in the world and transformation in the hearts of hearers.